Integration with Mixpanel

Gain better insights by analyzing prospect’s interactions with your product.

Mixpanel is a user analytics tool that allows you to track how users interact with your internet-based product, be it an app or a website. With the Outplay - Mixpanel integration, you can track prospect's interactions with your product and identify hot leads through a customizable point-based system. This way, you know exactly which prospect to prioritize and recognize their immediate requirements, helping you close deals faster on Outplay. 

NOTE: Project settings on Mixpanel can be configured by an Admin account only.

NOTE: Outplay - Mixpanel Integration can be configured by an Admin account only.

Step 1: Obtain your Project ID

• On Mixpanel, select a project with which you want to sync Outplay events. 

• Click the Settings icon and select Project Settings. 

• In the Overview section, you can find your Project ID. 

• Copy the Project ID to a preferred location on your system. 

Step 2: Create a service account for your Mixpanel project

• On Mixpanel, select the project with which you want to sync Outplay events. 

• Click the Settings icon and select Project Settings. 

• Click Service Accounts.

• Click the Add Service Account button. 

• The Add Service Account window pops up. Here, you can:
• • Enter a name for the service account and click the drop-down option to create a new service account. 
  • Select the Project Role as Admin.
  • Select the Expiry as required. 
  • Click Add. 

• Next, your service account Username and Secret are displayed.

NOTE: Make sure you save the service account's Secret as it will never be accessible again.

• Copy the Username and Secret to a preferred location on your system and click Done. 

The service account is created successfully. 

Step 3: Integrate Outplay with Mixpanel

• On Outplay, go to Profile → Settings.

• Click Integrations & API. 

• Navigate to the Mixpanel tile and enable the Setup toggle. 

• The Configure Mixpanel Details window pops up. Here, you can:
• • In the Client ID field, enter the service account’s Username obtained in Step 2.
  • In the Client Secret field, enter the service account’s Secret obtained in Step 2. 
  • In the Project ID field, enter the Project ID obtained in Step 1. 

• Click Save.

Outplay is successfully integrated with Mixpanel.

Updated on: 26/06/2024