Integration with Mixpanel

Gain better insights by analyzing prospect’s interactions with your product.

Mixpanel is a user analytics tool that allows you to track how users interact with your internet-based product, be it an app or a website. With the Outplay - Mixpanel integration, you can track prospect's interactions with your product and identify hot leads through a customizable point-based system. This way, you know exactly which prospect to prioritize and recognize their immediate requirements, helping you close deals faster on Outplay. 



NOTE: Project settings on Mixpanel can be configured by an Admin account only.

NOTE: Outplay - Mixpanel Integration can be configured by an Admin account only.

Step 1: Obtain your Project ID

On Mixpanel, select a project with which you want to sync Outplay events.





Click the Settings icon and select Project Settings.





In the Overview section, you can find your Project ID.





Copy the Project ID to a preferred location on your system.

Step 2: Create a service account for your Mixpanel project

On Mixpanel, select the project with which you want to sync Outplay events.





Click the Settings icon and select Project Settings.





Click Service Accounts.





Click the Add Service Account button.





The Add Service Account window pops up. Here, you can:
Enter a name for the service account and click the drop-down option to create a new service account.
Select the Project Role as Admin.
Select the Expiry as required.
Click Add.





Next, your service account Username and Secret are displayed.

NOTE: Make sure you save the service account's Secret as it will never be accessible again.





Copy the Username and Secret to a preferred location on your system and click Done.

The service account is created successfully. 

Step 3: Integrate Outplay with Mixpanel

On Outplay, go to Profile → Settings.





Click Integrations & API.





Navigate to the Mixpanel tile and enable the Setup toggle.





The Configure Mixpanel Details window pops up. Here, you can:
In the Client ID field, enter the service account’s Username obtained in Step 2.
In the Client Secret field, enter the service account’s Secret obtained in Step 2.
In the Project ID field, enter the Project ID obtained in Step 1.





Click Save.



Outplay is successfully integrated with Mixpanel.

Updated on: 26/06/2024